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Has Digg Found the Winning Formula for Ads?

Digg took a big risk when they added in-line advertisements that users could digg or bury. Four months later, however, early signs indicate that DiggAds are a win for all parties involved: users, advertisers, and especially Digg.

 

Twitter’s Ad Platform Could Launch Next Month

Twitter’s Ad Platform Could Launch Next Month

It seems as though Twitter is finally ready to get down to business. Following search deals with Microsoft and Google that put the company at break even for 2009 and the recent hiring of a CFO, Twitter is now said to be readying the launch of its long-rumored ad platform.

 

Inside the Stupidity of Display Ads

Inside the Stupidity of Display Ads

No one clicks on display ads. Why? There's room for improvement.

 

They Make HOW Much for Tweeting?!

Kim Kardashian, Soulja Boy and Lauren Conrad reportedly bank big bucks tweeting. In an effort to drive unemployed people totally insane, The Daily Beast compiled a list of how much celebrities get paid to Tweet. We already told you that Kim Kardashian makes at least $10,000 every time she tweets about a company. And let me refresh your memory: You were majorly bummed out about it.

 

Online Advertising In The U.S Begins To Stabilize

Online advertising revenues in the U.S. seem to be stabilizing. The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers released third-quarter figures showing that online advertising in the U.S. approached $5.5 billion, up 1.7 percent from the second quarter of 2009, but still down 5.4 percent from the same quarter a year ago (which is in line with the losses during the first half of the year). As you can see in the chart, there was a big drop-off after the fourth quarter of last year, and the first three quarters of this year have been flat.

 

Advertisers want to buy your Tweet list

Advertisers want to buy your Tweet list

The Twitter phenomenon, in which anybody can tell his or her followers anything -- in 140 characters or less -- now has a payoff that can go beyond the thrill of self-publishing.

 

Google Buying Display Advertising Startup

Web search leader Google said it is buying Silicon Valley display advertising technology start up Teracent, which expands its competition with display leader Yahoo.

 

Google Acquires Mobile Display Ad Firm AdMob

Google Acquires Mobile Display Ad Firm AdMob

Google on Monday announced that it has acquired mobile display advertising firm AdMob for an undisclosed amount. "Despite the tremendous growth in mobile usage and the substantial investment by many businesses in the space ...

 

MySpace Traffic Drop Costs News Corp About $100 Million

MySpace Traffic Drop Costs News Corp About $100 Million

The MySpace social media network’s traffic has dropped so much that it will fail to satisfy a minimum traffic level crucial to parent company News Corp’s three-year $900 million advertising deal with Google, inked in 2006, that made Google the exclusive search advertiser on MySpace — then the world’s most popular social network.

 

Google's Net Rises 27%

Google's third-quarter earnings rose 27% as the company saw improvement in the online advertising market. Revenue rose 7.3%.

 

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