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Amazon to let Kindle Fire HD buyers turn off ads

Kindle Fire HD

Amazon says buyers of its new Kindle Fire HD tablet will get the option to turn off the advertisements that appear on its standby screen for $15. The online retailer showed off the tablet last week, and said there would be no option to turn off the ads. That was a departure from Amazon's previous policies. It has shipped Kindle e-readers with "Special Offers" ads on the standby screen, but users could pay to have them turned off.

 

Advertising Report: Google Dings Bing, Facebook Arrives, Tablets Rule Mobile

Advertising Report: Google Dings Bing, Facebook Arrives, Tablets Rule Mobile

As search spending continued to rise in the just-ended third quarter, Google regained market share lost during the last couple of quarters to Microsoft's Bing search engine, according to a new report to be released Tuesday morning by Efficient Frontier, which manages about $1 billion in search, display, and social advertising for agencies and advertisers. ...

 

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