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Google's Online Ad Results Guilty Of Racial Profiling, According To New Study

Every job candidate lives in fear that a Google search could reveal incriminating indiscretions from a distant past. But a new study examining racial bias in the wording of online ads suggests that Google's advertising algorithms may be unfairly associating some individuals with wrongdoing they didn’t commit.

 

Furor over French move to block online ads

France's government says it has persuaded a leading Internet provider to stop blocking online advertisements — a controversial move that would have hit online search giants such as Google.

 

Google's Internet biz roars even as ad rates slide

Google

Google Inc's revenue increased 21 percent as strength in its Internet advertising business offset a persisting drop in ad rates, stirring hopes among investors the Web search leader is close to slowing that decline.

 

Campaigns dig through online data to target voters

Barack Obama

Voters who click on President Barack Obama's campaign website are likely to start seeing display ads promoting his re-election bid on their Facebook pages and other sites they visit. Voters searching Google for information about Mitt Romney may notice a 15-second ad promoting the Republican presidential hopeful the next time they watch a video online....

 

Google results fall short, rare miss hurts shares

Google Inc's quarterly results fell short of Wall Street's heightened expectations for the holiday season as declining search advertising rates contributed to a rare miss, triggering a 9 percent slide in its shares.

 

Google Reports Strong Earnings and Exceeds Expectations

Google Reports Strong Earnings and Exceeds Expectations

Google’s core business, search advertising, seems so far to have weathered the economic doldrums that have hurt other sites and publications relying on ads.

Senh: They have been smart. They came to the smartphones competition late and still won. Chrome is also tied with Firefox as the second most used browser. Now, let's see what happens with Google+.

 

Advertising Report: Google Dings Bing, Facebook Arrives, Tablets Rule Mobile

Advertising Report: Google Dings Bing, Facebook Arrives, Tablets Rule Mobile

As search spending continued to rise in the just-ended third quarter, Google regained market share lost during the last couple of quarters to Microsoft's Bing search engine, according to a new report to be released Tuesday morning by Efficient Frontier, which manages about $1 billion in search, display, and social advertising for agencies and advertisers. ...

 

The Panda Strikes Again

The Panda Strikes Again

Last week, Google launched another Panda update. After I kinda fully recovered from the previous update, this one brough me back down again. I lost about 50% of my Google traffic. After each update, I'll change a few things around to make it a site that Google would like. And I usually recover. The only thing is I wonder if I would have recovered anyway if I didn't do anything, especially since each update always bring me back down.

 

Google settles pharmacy charges for $500 million: report

Google settles pharmacy charges for $500 million: report

Google Inc will pay $500 million to settle government charges that it showed ads for pharmacies that operate illegally, regulators are expected to announce on Wednesday, according to a report in the New York Times.

 

Daily Deals Rescue Local-Ad Market

Daily Deals Rescue Local-Ad Market

To win in the fast-growing digital-advertising market, Web companies such as Facebook, Google and Groupon are increasingly wooing mom-and-pop businesses.

 

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