Scroll through TikTok or Instagram and you’ll be inundated with protein-centric recipes. Maximizing protein is a huge trend right now on social media—and not just in the usual suspects, like your dinner or post-workout smoothie. High-protein coffee, desserts, snacks, and more are now on the table. High-protein recipes aren’t new, especially for gym-goers and proponents of a hearty breakfast, but they’ve exploded on social media over the past few years.