Web Traffic | featured news

Last December, Alexa launched a new feature on their site - demographics. It measures the relative age, education, and gender of a site's users. It also measures where those users are browsing a site from (home, school, or work), and whether or not those users have children which is an odd statistic.

My family and I just came back from a one-week cruise to Mexico. We were on the Mariner of the Seas and stopped at three places - Cabo San Lucas, Mazatlan, and Puerto Vallarta.

A new tracking code from Google Analytics was released recently. GA is a free web traffic reporting tool that let's you track how many users are viewing your website. The new code snippet uses an asynchronous process, meaning your site would load up without having to wait for the tracking code to finish executing.

Recently I've updated the Alexa Sparky add-on for FireFox 3.0, which displays website traffic rankings on the status bar. It's a nice little plugin that not only lets you see how large other sites are, but it also helps improve your rankings a little bit. After updating the add-on, I started noticing some strange behavior while browsing the web.

Rupert Murdoch, and a couple of his fellow newspaper-owners, say that traffic coming from search engines and aggregation sites are worthless. They call it "drive-by traffic." These users only come, read one article and then leave. For an industry profusely bleeding users and revenue, you would think they wouldn't be so discriminatory when it comes to users consuming their content.