(To receive weekly emails of conversations with the world’s top CEOs and decisionmakers, click here.) For a long time, New Balance sneakers had the image of the “dad shoe” that fashion-forward people didn’t want to be seen in. Often associated with Steve Jobs and famously mocked by Ryan Gosling’s character in the 2011 movie Crazy, Stupid, Love, the brand’s turnaround to become a firm sneakerhead favorite was no easy feat.

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BING NEWS:
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    11/6/2024 - 7:47 am | View Link
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    Joe Preston ... Adidas. Preston spoke to TIME in September about how the company has moved on from the 2016 controversy, his strategy to appeal to new customers, and what he’s learned about ...
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