How much did Nintendo pay to land that dream marketing opportunity at the Rio Olympics closing ceremony, where Japan's prime minister popped out dressed as the red-hatted plumber Super Mario? Zero.
By Yuri Kageyama, Associated Press, San Jose Mercury News: Business
Fri, 09/02/2016 - 6:57am
How much did Nintendo pay to land that dream marketing opportunity at the Rio Olympics closing ceremony, where Japan's prime minister popped out dressed as the red-hatted plumber Super Mario? Zero.