Similar Stories to This Year’s Nascar Chicago Street Race Drew More Visitors, Filled More Hotel Rooms And Generated $128 Million In Economic Impact on Bing News

Robert Channick, Chicago Tribune: Business
Sun, 10/06/2024 - 3:00am

The second NASCAR Chicago Street Race, held July Fourth weekend, generated $128 million in total economic impact, a 17% increase over the inaugural event, according to a study commissioned by Choose Chicago, the city’s tourism arm. In an even more dramatic gain, the nationally televised Cup Series race also generated $43.6 million in media value for Chicago, up 85% over last year, according to a companion report. From hotel bookings to the number of out-of-town visitors, most economic measures showed an upward trajectory in Year 2 of the street race, fueling optimism for next summer’s event, which has already been renewed by the city. Rainfall, TV ratings and total two-day attendance were the three most notable declines, however. “These reports show positive year-over-year growth across key impact metrics that we expect will be the beginning of a trend we will continue to observe next year,” Rich Gamble, interim president and CEO of Choose Chicago, said in a news release.

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BING NEWS:

This year’s NASCAR Chicago Street Race drew more visitors, filled more hotel rooms and generated $128 million in economic impact
The second NASCAR Chicago Street Race, held July Fourth weekend, generated $128 million in total economic impact, a 17% increase over the inaugural event, according to a study commissioned by Choose ...
10/5/2024 - 11:00 pm | View Link
From Lollapalooza to the DNC, summer events boost Chicago hotels to record revenue
There was no Taylor Swift, but the Democratic National Convention and other high-profile events helped boost Chicago hotels to record revenue this summer. Visitors to Chicago booked 3.4 million hotel ...
10/1/2024 - 6:42 am | View Link
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