We’ve heard it before and we’re hearing it again: VMware plans to to take on Amazon Web Services. GigaOM reported it last July, breaking news of a planned spin off tasked with this job. Part of that spin off would revolve around Project Rubicon, a public Infrastructure as a Platform play. CRN followed up in August with its report on Project Zephyr which it described as a challenge to Amazon’s public cloud.his week CRN again reported on VMware’s AWS killer.