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Preliminary estimates show that Saturday night's NBC telecast scored the highest ratings for the first evening of an Olympics competition outside of the United States. The Nielsen company said Sunday that its measurement of the nation's largest cities showed ratings for the Olympics telecast were up 8 percent over opening night in Beijing four years ago. A fuller measurement of viewership is expected later on Sunday.

The Olympics opening ceremony was seen in the U.S. by 40.7 million people, making it the most-watched opening ceremony for a summer or winter Olympics.

A look at media coverage of the Summer Olympics: Even before NBC signed on for its coverage of the Summer Olympics in London on Friday, it drew a storm online for its decision not to stream the opening ceremony digitally. Despite the grumbling, it's a decision that may pay off for the network.

The Olympics give fourth-place NBC a shot to heavily promote its new and returning shows (and its NBC Sports Network) to a massive audience. No one likes losing money. But to NBC, the $100 million of red ink it may spill on the Summer Olympics is more like an investment — and a lesson in TV Economics 101.

A majority of morning viewers has greeted the arrival of Savannah Guthrie with a yawn in her first week as "Today" show co-anchor.

NBC's "Today" was beaten last week by ABC archrival "Good Morning America" by 357,000 viewers, the Nielson Co. said. "GMA" drew an average of 4.57 million viewers, compared with 4.21 million for "Today," according to preliminary Nielsen figures released Monday. This represents the largest lead by "GMA" over "Today" in more than 17 years, while extending its top-ranked status to three consecutive weeks, ABC said.

After a bad couple of weeks clunkily extracting Ann Curry as co-host of its morning infotainment show, NBC News found itself dealing with another unpleasant personnel report this week: David Gregory is on his way out as host of the network’s Sunday Beltway show, “Meet the Press.”

CBS, NBC and Fox will face Dish in court starting Monday over its commercial-skipping feature AutoHop, which works on TV network programs recorded on DVRs.

She confirmed in the interview that the exit was NBC’s idea, not her own, and said she considered leaving the network altogether. Instead, she has accepted a proposal to become a roving correspondent for the network. Although co-hosting “Today” was her dream job, she said, “In my secret heart of hearts, I see this as a thrilling opportunity. To have a ticket to every big story in the world — no small matter.”

Sunday’s second-season finale of HBO’s “Game of Thrones” clocked 4.2 million viewers at 9 p.m.  – 1.2 million ahead of the first-season finale crowd of 3 mil. At 4.2 million, the “GoT” episode’s 9 p.m. telecast was on par in the hour with ABC’s “Extreme Makeover: Weight Loss Edition” (4.3 million), CBS’s “The Good Wife” rerun (4.6 million), and ahead of Fox’s repeats of “Family Guy” and “American Dad” (3.6 million), while running behind NBC’s “Miss USA Pageant (5.8 million).

The Munsters are on their way back to Mockingbird Lane, and they finally have a dad. According to TVLine, Jerry O'Connell has been cast as Herman Munster in "Mockingbird Lane," the NBC reboot of the 1960s sitcom "The Munsters." The Hollywood Reporter has confirmed this report.