Sony is expanding the reach of its wearable product Bravia Theater U as it launched in India on Monday (September 23). Bravia Theater U is a neckband that has been dubbed by the technology company as being able to provide “wearable cinematic bliss.” It’s essentially a wireless speaker for movies and music that sits around the neck and it is now available in India for the price of Rs 24,990 (approximately $298). The company claims the device has a 12-hour battery life, along with a multipoint connection which means it can connect to and switch between two devices simultaneously.