Endorsement Deals | featured news

Nike Inc. has suspended its contract with Oscar Pistorius, the double-amputee runner from South Africa charged with premeditated murder in the Valentine's Day slaying of his girlfriend. Pistorius, who became the first double-amputee runner to compete on the track at the Olympics at last year's London Games, is accused of intentionally killing model Reeva Steenkamp. Pistorius says he mistook Steenkamp for an intruder and that the shooting was accidental. "We believe Oscar Pistorius should be afforded due process and we will continue to monitor the situation closely," Nike said in a brief statement posted on its website Wednesday.

Texas company SCA Promotions plans to file a lawsuit next week to recoup $12m from disgraced cyclist Lance Armstrong.

Lance Armstrong stepped down as chairman of his Livestrong cancer-fighting charity and Nike severed ties with him as fallout from the doping scandal swirling around the famed cyclist escalated Wednesday.

Olympic stars who sparkled in London are raking in millions in an unusually active endorsement season, reaping the benefits as Americans show a hunger for heroes after five years of tough economic news.

Nike and Reebok, two of the largest players in the sports gear industry, are embroiled in an unholy spat over who gets to make and sell products featuring the name of newly minted New York Jets quarterback Tim Tebow.

That’s CSN Chicago’s Aggrey Sam with news on Derrick Rose’s new deal, which Yahoo! Sports’ Adrian Wojnarowski followed up on. Woj reported late Friday night that the deal features a guaranteed $185 million over 13 years, and incentives are what pushes it over the top into that $200-plus range.

Tiger Woods has his first major endorsement since his downfall two years ago, announcing a deal Wednesday with Rolex to be one of its ambassadors....

Tiger Woods' estimated endorsements for 2010 are worth $22 million less than last year, according to Sports Illustrated's annual analysis of the highest-earning American athletes.

Olympians often secure endorsement deals after winning gold, but South Korean figure skater Yu-Na Kim has the...

Will Rihanna lose any of her celebrity endorsement deals due to her getting back with Chris Brown?
—O7, via Twitter

Rihanna isn't losing her lifetime supply of...