But by associating himself so closely with meme coins, some crypto fans worry that Trump hurts his ability to enact reforms President Donald Trump‘s goodwill in the cryptocurrency industry has taken a hit after he and his wife launched meme coins—a move critics say looks like an unseemly cash grab that undermines an effort to legitimize digital assets.The industry, which felt unfairly targeted by the Biden administration and spent heavily to help Trump win, is eager for the new president’s help to make crypto a bigger part of mainstream financial systems.