The top soccer leagues in England have reached a collective, voluntary agreement on gambling sponsorship. A code of conduct has been agreed between the Premier League, Football Association (national governing body), English Football League (tiers 2-4) and Women’s Super League. The understanding was made public just hours after elite clubs were accused of “desperation” to lure cash, with 11 out of 20 Premier League clubs set to display gambling company logos as their front-of-shirt sponsor in the upcoming 2024/25 season.