Comment on Elon Musk burned a bridge with advertisers. His new pitch isn’t enough to rebuild it

Elon Musk burned a bridge with advertisers. His new pitch isn’t enough to rebuild it

Musk took the stage at Cannes Lions to hold court and sell X as an ad platform. When Elon Musk was on stage at the Dealbook conference last November, he had a message for advertisers who had left ​​his X platform (formerly Twitter) after he clattered out a number of antisemitic posts. 

 

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