Comment on ‘Personal Color Analysis’ Has Gone Viral—Fueling a Tourism Boom for South Korea

‘Personal Color Analysis’ Has Gone Viral—Fueling a Tourism Boom for South Korea

Angie Xue had always wanted to travel to Japan and Korea, so when she saw that $600 round-trip flights were available from California, she booked one immediately. “It was now or never,” she recalls via phone. Xue’s first order of planning after that? Booking a personal color analysis appointment in Seoul, something she’d discovered through viral videos. [time-brightcove not-tgx=”true”] Personal color analysis aims to assign individuals flattering colors that can inform their choices around clothing, makeup and accessories based on their complexions and skin tones.

 

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