Comment on Social media and streaming will now count towards Nielsen TV ratings

Social media and streaming will now count towards Nielsen TV ratings

No longer will television ratings be restricted to data gathered from Nielsen "boxes" in select homes; the measurement information company will now look at streaming as well as conversations on Twitter and Facebook, Mediaite reports. The new social media system is called "Social Content Ratings," and will measure conversations continuously, rather than only when a show airs.

 

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