No longer will television ratings be restricted to data gathered from Nielsen "boxes" in select homes; the measurement information company will now look at streaming as well as conversations on Twitter and Facebook, Mediaite reports. The new social media system is called "Social Content Ratings," and will measure conversations continuously, rather than only when a show airs.

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BING NEWS:
  • Nielsen Makes Paramount Data Less Easy to Analyze As Measurement Fight Continues
    Nielsen has made ratings data tied to Paramount TV programs less easy to understand as it continues to squabble with the media company over a contract ...
    12/20/2024 - 8:08 am | View Link
  • Disney Continues to Lead while FOX and YouTube Set Records in Nielsen’s November Media Distributor Gauge
    Disney topped the Media Distributor Gauge for a third consecutive month, leading all media companies with 11.1% of TV viewing in November. Moreover, Disney’s streaming footprint accounted for 43% of ...
    12/17/2024 - 9:32 am | View Link
  • Nielsen’s The Gauge: Streaming Nabs Largest Share of TV Ever
    In November, time spent watching TV in the U.S. reached a nine-month high, according to Nielsen’s latest report of The Gauge, as viewing levels increased 5 percent compared to October to reach the ...
    12/12/2024 - 3:08 am | View Link
  • Coming to CES: Nielsen Offers New Way to Find Live Sports on TV and Streaming Video
    Nielsen's Gracenote will debut a new service at CES that helps sports fans find their favorite live game, no matter what service they watch ...
    12/11/2024 - 12:00 am | View Link
  • Nielsen: US streaming viewership hits record high
    Time spent watching TV in the US during November reached a nine-month high, according to Nielsen’s The Gauge report, as viewing levels increased 5 per cent co ...
    12/10/2024 - 8:54 pm | View Link
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