Comment on Southeast Volusia ad authority hires consultant to search for new director

Southeast Volusia ad authority hires consultant to search for new director

NEW SMYRNA BEACH - The Southeast Volusia Advertising Authority board Friday voted to hire a Daytona Beach-based consultant to conduct a search for a new executive director.Evelyn Fine, president of Mid-Florida Marketing & Research Inc., will be paid $7,500 to preside over what could be a three-month process to find a new executive director to replace Carl Watson, who retired last month. Renee Tallevast, executive director for the West Volusia Tourism Advertising Authority, is serving as interim director of the Southeast Volusia Advertising Authority. Fine previously presided over the Halifax Advertising Authority's search last year for an executive director, which ultimately ended with that ad authority's board hiring Tom Caradonio in May 2014. "Because (Fine) is a tourism expert, especially in this area ...

 

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