YouTube is reportedly locked in talks with major record labels, aiming to secure a licensing agreement to train their artificial intelligence tools on the artists’ content. It is a highly controversial and emotive issue with many performers vehemently opposed to the influence of AI with fears that it could undermine their work, its value, and the future prospects of the industry. YouTube courts the music industry over AI plans Google-owned YouTube, which is trying new ways to stop ad-blockers, is attempting to win over the support of a very skeptical industry, and one of the ways it is doing so, is by offering upfront payments. As reported by the Financial Times, three of the music heavyweights – Sony, Warner, and Universal – are believed to have been approached to open up their portfolio of audio content to be deployed by YouTube with its AI software. Crucially, it has been stated the last word would reside with the artists and not the labels on this question, and if they would participate, individually. In April last year, over 200 artists signed an open letter stating, “We must protect against the predatory use of AI to steal professional artists’ voices and likenesses, violate creators’ rights, and destroy the music ecosystem.” Conversely, performers such as John Legend and Charli XCX agreed to participate in a YouTube pilot with the rollout of its Dream Track tool.
Youtube Wants Record Labels To License Music For Its Ai Song Generator
Graeme Hanna, ReadWriteWeb
Fri, 06/28/2024 - 8:27am
Topics: google-owned youtube financial times sony warner crucially in april we conversely john legend charli xcx dream track ft luddite suno udio recording industry association america featured ideogram readwrite ai youtube universal industry the record labels to license music artists participate ways open work companies major creators performers content debate controversial
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