Excerpted from WHAT INVESTORS REALLY WANT by Meir Statman, reprinted with permission from McGraw-Hill Professional, copyright 2011. By Meir Statman Today's Pursuits of Profits Higher than Risks Lessons from a century ago need repeating because we fail to learn. Almost half a million Italian retirees bought Argentine bonds in the 1990s because they offered higher interest rates than Italian bonds.
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