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Zynga is poised to harvest some cold hard cash in its initial public offering. Who knew that selling virtual cows and digital corn on Facebook would create a $7 billion company?
Senh: I have to say, I'm impressed. I didn't think anyone would pay for virtual items, but Zynga made that happen. $7B is not bad for a company that just makes Facebook apps.
Social games maker Zynga is preparing to set a final initial public offering price on Thursday, a day before it begins trading on the stock market, in what is shaping up to be the biggest U.S. Internet IPO since Google.
Here, direct from the S-1, is the figure that matters more. Operating income in the most recent quarter declined year over year from $13.4 million to $13 million – not the big 95% drop reported in the news.
On Tuesday, PopCap games announced it was being acquired by Electronic Arts, confirming speculation that circled late last month. The deal is valued as high as $1.3 billion in cash and stocks. But the company reportedly also fielded a huge offer from social gaming giant Zynga.