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Lack of trust in Facebook may hold back ad sales

Facebook's reach is wide but not deep. Few users surveyed in an Associated Press-CNBC poll say they click on the site's ads or buy the virtual goods that make money for it.

 

Zuckerberg's hoodie rankles Wall Street

Mark Zuckerberg's Hoodie

Facebook has raked in billions and will make a splash when its stock hits the open market next week. So, what are folks on Wall Street concerned about? Mark Zuckerberg's hoodie, apparently.

 

Facebook changes IPO pitch in Boston, scraps video

Facebook IPO Pitch

Facebook Inc's initial public offering pitch played to some bad reviews in New York, so for its Boston audience on Tuesday, the 30-minute video was scrapped and the company took more questions from analysts and potential investors.

 

So How Much Is Facebook Worth? The Financial Times Has Concerns

How to put all this into a Facebook valuation? To justify the big numbers being tossed around – $100bn and up – several things must happen in the next five to seven years. The business needs to become much less capital intensive (inclusive of acquisitions) over time, as Google and Microsoft have done. That is the easy part. But margins must also stay near today’s level of about 50 per cent – which would be uncharted territory. And sales would have to grow at least sixfold in this period.

Senh: The big question is ad sales. It's not as easy Financial Times think it is. Historically, click-through rates for social networking and community sites (forums, chats) have been significantly lower than the average content site. Facebook and Twitter haven't shown that they've been able to move click-through rates up. Unless than can come up with a new form of advertising, it's gonna be tough for their revenue to improve significantly.

 

Facebook IPO to Seek $85 Billion to $95 Billion Value

Facebook Inc. is planning to set the price range for its impending initial public offering in the high-$20s to mid-$30sa share, valuing itself at roughly $85 billion to $95 billion...

 

Report: Facebook IPO set for May 18

Facebook IPO

Facebook will go public on May 18, a published report says, in one of the most highly anticipated tech initial public offerings since Google went public in August 2004.

 

DealBook: Facebook Prepares for I.P.O. Roadshow

Despite rumors of delays, Facebook could begin its roadshow as soon as early next week, according to two people briefed on the company's plans.

 

Facebook pushing back IPO, report says

Facebook’s market debut has been expected to be in mid- to late May, but a report from CNBC indicates that the process could take a little longer than analysts expected. The report, citing unnamed “people familiar with the matter,” pinpoints June as the new expected time range for the IPO and says Facebook founder and chief executive Mark Zuckerberg has been so busy with business and acquisitions that the company hasn’t had time to put the final touches on its prep for going public.

 

Facebook reveals revenue, profit slide ahead of IPO

Facebook

Facebook Inc reported its first quarter-to-quarter revenue slide in at least two years, a sign that the social network's sizzling growth may be cooling as it prepares to go public in the biggest ever Internet IPO.

 

Facebook leaning toward Nasdaq, reports say

Mark Zuckerberg

Facebook will list its shares with Nasdaq, according to media reports. That would be a big win for the Nasdaq, which competes fiercely with NYSE Euronext Inc., especially for an initial public offering as large as Facebook's, pegged at $5 billion. The New York Times and CNBC cited anonymous sources on the potential listing.

 

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