Drinks, Via | featured news

(Image from article: "Starbucks rolls out Via instant coffee nationwide")

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Main Topics

Drinks
Via

Via Topics

Coffee
Consumers
Down-market
Instant Coffee
Starbucks

Starbucks rolls out Via instant coffee nationwide

Starbucks Corp. began handing out tens of thousands of free samples of its latest product Tuesday, hoping to persuade consumers to try what many see as a down-market drink -- instant coffee.

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