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At any given moment, there are more internet users than there are television watchers or magazine subscribers. According to emarketer, Americans spend a per day average of 5 hours on-line, 4.5 hours watching television, 1.5 hours listening to the radio and half hour reading printed material. Considering that there are about as many internet users per day as there are US households, approximately 110 million, the internet logs more viewing hours.
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