Enlarge (credit: Sonos) Addressing blowback from Sonos' wildly unpopular app redesign will cost the company $20 to $30 million "in the short term," according to CEO Patrick Spence. In May, Sonos launched an updated app that aggravated many users due to its removal of common functions, like accessibility features and the ability to edit playlists and song queues, use sleep timers, and access local music libraries.