‘Do it for Mom’ campaign invites wannabe grandparents to book active holidays for their adult children – in the hope that the break will result in a grandchildMost holiday adverts are kind of sexy. Beaches, bikinis, cocktails, ice-cream … But while the not-so-subtle implication is that if you book a trip you’re gonna get “some”, most travel brands hold back from stating that explicitly.

Topics:  mom     but   denmark   sex   beach   travel   advert   holiday   book   

 

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