Blade is a stronger IP than BP was at launch, and BP also made a billion dollars. Plus, we just had the Interview With the Vampire TV revival with almost the exact same premise as one of the rumored Blade scripts they threw away. Marvel should've never hired Ali if they didn't believe in his passion for the subject matter. More @Wikipedia
Hover over any link to get a description of the article. Please note that search keywords are sometimes hidden within the full article and don't appear in the description or title.