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Doublemint - Wikipedia
Doublemint is a variety of chewing gum made by the Wrigley Company; according to early advertisements, it is "double strength" peppermint flavored. It was launched in the United States in 1914, [ 1 ] and has had variable market share since then.
Doublemint Gum (History, Marketing & Commercials)
Doublemint began to be marketed by identical twins in 1939. In the beginning, the spokes kids were always dressed in matching clothing, and they were not that old. Over time, the twins that were used for the Doublemint ads became older, prettier, and more marketable to a US audience.
The Doublemint Twins: The Faces of Wrigley’s Iconic Gum
Wrigley is a chewing gum manufacturer founded in 1891. They’re famous for their peppermint gum, advertised for its “double” flavor introduced in 1914. The company loved to capitalize on the word “double” and introduced the Doublemint twins in 1939.
Doublemint Wrigley Gum, 15 Count (Pack of 3) - Amazon.com
Enjoy the unique, minty flavor of DOUBLEMINT chewing gum that you can't get anywhere else. Each pack contains easy-to-share, individually wrapped sticks of gum. WRIGLEY'S DOUBLEMINT gum, the original classic mint gum since 1914, has become one of the world's best-selling chewing gums.
Seeing Double: A Look Back at Wrigley’s Doublemint Twins
Beginning in 1939, Wrigley introduced their Doublemint twins, but they used drawings of twins to illustrate the concept of “double”. But starting in 1959, they hired twin models to appear in their print ads and commercials. Let’s take a look at some of the more memorable Doublemint Twins.
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