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Bookmark or Share- How Direct-to-Consumer Brands Can Continue to GrowThe authors offer four principles for continued success: (1) Focus on deepening customer relationships, not just making comparisons with competitors. (2) Accompany the customer beyond the initial...
- Direct-to-Consumer (D2C) Explained: Your Ultimate GuideDirect-to-consumer is a business model that relies on selling products directly to consumers through an ecommerce platform. A number of startup businesses and other DTC brands such as Glossier and Bonobos have shown just how effective it can be.
- Why Every Brand Should Be Going Direct-To-Consumer (DTC) - ForbesThe direct-to-consumer (DTC) trend, also known as disintermediation, essentially means bypassing traditional intermediaries in the supply chain – including retailers, wholesalers, distributors,...
- Direct-to-Consumer Brands: All You Need to Know (With 34 DTC Examples)What Is a Direct-to-Consumer (DTC) Brand? Direct-to-consumer brands sell directly to customers online, bypassing the “middlemen” of wholesalers and retailers. This allows them to control the user experience, collect first-party shopper data and increase margins.
- Reinventing the Direct-to-Consumer Business Model - Harvard Business ReviewOver the past decade, a new breed of “direct-to-consumer” startups including Warby Parker and Casper helped forge a new business model.
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