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Bookmark or Share- Consumer Packaged Goods (CPG) Industry Overview: 2024 & 2025In particular, as the number of shoppers buying online grows, the amount that CPG brands spend on digital advertising has been growing. CPG brands spent about $39.50 billion on digital ads in 2023 and experts say this number could grow by 12.9% in 2024. CPG brands hold 15% of total digital ad spending. Notable CPG Product Categories for 2024-25
- Average Customer Retention By Industry (2024) - Exploding TopicsSource: Business Wire, SimilarWeb, Liftoff Automotive & Transportation Customer Retention. According to 2018 data, the automotive and transportation industries have an average customer retention of 83% - among the highest recorded industry retention rates.
- 9 Key Food and Beverage Industry Trends (2024-2027) - Exploding TopicsCPG companies have started to put mushrooms in a variety of products. Pan’s Mushroom Jerky was an incredible success on Shark Tank , receiving more than 33,000 orders after the show aired. Since then, they’ve expanded into several online e-commerce shops and retail locations like Urban Outfitters, Whole Foods, and Natural Grocers.
- Top 11 Retail Trends (2024 & 2025) - Exploding TopicsIn the consumer packaged goods (CPG) sector, private label products are now responsible for more than 20% of all unit sales. Some grocery retailers are pushing even harder on their private label products. At Aldi, Trader Joe’s, and Costco, private labels make up more than 50% of the total product count.
- 20 Emerging CPG Brands to Watch in 2024 - Exploding TopicsThe CPG (Consumer Packaged Goods) market is now worth $2.29 trillion in 2024. This figure is expected to grow to $3.17 trillion in 2032 with a forecasted CAGR of 4.1%. And small CPG companies reported higher revenue growth compared to large manufacturers. Check our list of growing CPG startups disrupting the industry.
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