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- LifeLab Tent | BBDO New YorkDuring SXSW, 3M and BBDO New York teamed up to debut 3M's new global campaign that was developed over the last year – and its first brand marketing effort in over 30 years. The campaign launch – “3M Science. Applied to Life.” – was supported with a stunning tent structure made entirely of 3M materials.
- Horse With Harden | BBDO New YorkFoot Locker wanted to reach out to their fans in an innovative way and get them closer to superstar athlete James Harden using social media, so BBDO New York decided to take a simple, beloved game and open it up for any fan anywhere to participate.
- BBDO New York Juneteenth Event | BBDO New YorkTo commemorate Juneteenth, BBDO New York spent the day learning by honoring Civil Rights Activist, James Meredith, who bravely integrated the University of Mississippi in 1962. We had the opportunity to screen the documentary ‘You Asked for the Facts’ directed by Mary Blessey, and produced by Richard
- \'Ida,\' The World\'s First Chat Bot for Good | BBDO New YorkThrough this, BBDO New York created Ida, the world’s first ChatBot for good. Idealist is all about connecting idealists – people who want to do good – with opportunities for action and collaboration.
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