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Political Ad Data Review from AdImpact
Political Ad Data & Toplines. In the last two weeks, there were 194 unique political ads that aired 23,800 times and we tracked $21.5M in political spending from 681 advertisers. If you’re keeping track, these numbers increase every week.
Political Projection Report 2024 - AdImpact
AdImpact is thrilled to unveil our updated projection for the 2023-2024 election cycle, now expected to hit a record-breaking $10.7 billion in political ad spending. This cycle is poised to be the most expensive to date, with increases in broadcast, cable, and CTV spending.
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Real-time local broadcast television costs in all 210 markets. Welcome back! It’s nice to see you. Need help?
Download AdImpact’s 2024 Political Spending Projections Report
AdImpact projects the 2023-2024 election cycle will be the most expensive of all time, totaling $10.2B in political expenditures across broadcast, cable, radio, satellite, digital, and CTV. This would represent a 13% increase over the previous record of $9.02B set during the 2019-2020 election cycle.
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