The people who multitask the most are the ones who are worst at it. That's the surprising conclusion of researchers at Stanford University, who found multitaskers are more easily distracted and less able to ignore irrelevant information than people who do less multitasking.
"The huge finding is, the more media people use the worse they are at using any media. We were totally shocked," Clifford Nass, a professor at Stanford's communications department, said in a telephone interview.