LONDON (AP) — Media mogul Rupert Murdoch's 21st Century Fox increased Wednesday its bid to take full control of lucrative European pay TV service Sky in a prolonged battle with U.S. rival Comcast. Fox raised its bid to 14 pounds ($18.58) a share as it seeks the 61 percent of Sky not already under its control. The company says this is 12 percent higher than the last bid from Comcast and values Sky at 24.5 billion pounds ($32.5 billion).Read more on NewsOK.com