Seth Masket: “This is a fair question. Kamala Harris ran, to my mind, a nearly flawless campaign. It was absurdly well resourced, had a sophisticated turnout organization, and included some very incisive and creative advertisements. She decimated her opponent in their one debate, headlined a well-orchestrated and well-received convention, picked an engaging running mate, and hit all the right themes in her speeches and interviews.” “Trump, by contrast, ran a sloppy, undisciplined campaign, was massively outspent, and it didn’t seem to matter.” “You may disagree with some of the above characterizations, but I’m hard pressed to name something Harris should have done differently that obviously would have helped her.