Over the past year, consumers bought more than 13.6 billion products marketed as sustainable for a total of $73 billion, NielsenIQ found.Rena Goldman Sales of packaged goods advertised as environmentally and socially conscious have been rising. Over the past year, consumers plunked down $73 billion for products described as sustainable. The federal government is updating guides around how companies can prove their environmental claims. This article is part of Insider's weekly newsletter on sustainability.
Companies Are Selling Us More Stuff By Telling Us It's 'sustainable'
cboudreau@insider.com (Catherine Boudreau), Business Insider
Fri, 04/21/2023 - 12:27pm
Topics: or sales stroll mckinsey coca-cola pepsico nielseniq insider engle ftc companies sustainable products claims plastic consumers billion year recycled bottles prove environmental environmentally total updating advertised part conscious packaged article marketed goods bought socially told nonprofit materials industry advertising original kinds practices clear
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