Comment on Snapchat is changing how people earn money on its platform

Snapchat is changing how people earn money on its platform

The photo app Snapchat is overhauling how people earn money on its platform, at a time when TikTok influencers will be looking for alternatives ahead of the looming ban. The company announced a ‘new, unified monetization program for creators’ this week which aims to empower “creators with expanded monetization and evolving rewards.” The program will place ads within a creator’s Stories and now in longer Spotlight videos as well.

 

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