Comment on Gaming giant Take-Two is in talks to sell its Chartboost adtech division

Gaming giant Take-Two is in talks to sell its Chartboost adtech division

Take-Two, which owns franchises like "Red Dead Redemption," is looking to offload its adtech asset Chartboost.Business Wire/Take-Two Interactive Software, Inc.Take-Two Interactive is in talks to sell its adtech division Chartboost.The sale aligns with Take-Two's focus on premium or "AAA'' gaming assets.AppLovin and LoopMe are potential buyers. Talks are not yet finalized.Take-Two Interactive, the video games giant behind franchises like "NBA 2K24" and "Grand Theft Auto," is in talks to sell its adtech division Chartboost.The company plans to offload Chartboost to streamline its focus on premium or "AAA'' gaming, according to multiple people familiar with the process.

 

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