Comment on Warner Bros. Research Alums Launch Maverix Insights Firm

Warner Bros. Research Alums Launch Maverix Insights Firm

Three longtime Warner Bros. research executives have joined forces to launch Maverix, a research firm that taps proprietary data on consumer purchasing activity to study entertainment consumption in the context of a person’s broader lifestyle preferences. Liz Huszarik spent 30 years with Warner Bros., serving as executive VP of media research and global insights for […]

 

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