Influencers organizing around the hashtag #Tradwife have claimed the mantle of historical memory by tracing a line from Victorian wives and mothers to idealized 1950s housewives to themselves. They claim to be a new generation rediscovering womanly ideals despite the efforts of feminists to dupe women. They argue that women were once safe under patriarchal protection, able to revel in domesticity, and returning to that state would improve lives. [time-brightcove not-tgx=”true”] One tradwife influencer, for example, has written that “women attending universities and having careers have made women much more unsafe than they were living under their fathers’ roof and then their husbands’” and argues that feminism “hoodwinked” women into believing they were oppressed.