Comment on U.S. farmers are taking a hit as alcohol consumption shifts

U.S. farmers are taking a hit as alcohol consumption shifts

The exploding popularity of hard seltzers and lower alcohol consumption in general have led to plummeting barley demand from beer makers. Don Nygaard, a third-generation farmer in a remote corner of North Dakota, used to grow malt barley for Rahr Malting Corporation to make into lagers, pale ales and IPAs.

 

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