Comment on Your TV set has become a digital billboard. And it’s only getting worse.

Your TV set has become a digital billboard. And it’s only getting worse.

Enlarge (credit: Aurich Lawson | Getty Images) The TV business isn't just about selling TVs anymore. Companies are increasingly seeing viewers, not TV sets, as their most lucrative asset. Over the past few years, TV makers have seen rising financial success from TV operating systems that can show viewers ads and analyze their responses.

 

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