TikTokers are broadcasting livestreams of themselves behaving like non-playable video game characters — and they are getting rich doing it.@pinkydollreal A new TikTok trend has creators acting like non-playable, video game characters — or NPCs. NPC streams can be lucrative, as viewers gift creators to control their actions. The trend is exemplified by Pinkydoll, who has gone viral in the last few weeks. It started out with a combination of words that seems a little baffling: "Mmm ice cream so good, mmm ice cream so good, yes, yes, yes, yes, yes, yes," Pinkydoll, a content creator, said during a TikTok livestream.
Comment on TikTok NPC streams are the latest viral trend. Here's a break down of the bizarre — and lucrative — craze.
wgendron@insider.com (Will Gendron), Business Insider
Fri, 07/21/2023 - 1:50am
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