Comment on Frank Lloyd Wright channels his inner hypebeast to win over Gen Z

Frank Lloyd Wright channels his inner hypebeast to win over Gen Z

The Frank Lloyd Wright Foundation partnered with fashion brand Kith on a new line of shoes and clothes. Will the collab lead to a new generation of FLW acolytes? A home office desk with Steelcase made sense. As did an ottoman with Inside Weather, an armchair with Cassina, and even a bath collection with Brizo.

 

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