Comment on Portable campfire startup walks away from “Shark Tank” deal

Portable campfire startup walks away from “Shark Tank” deal

Three weeks ago, millions of television viewers watched Denver’s Joshua Thurmond reach a deal with investor Lori Greiner on the hit show “Shark Tank.” On Monday, however, the founder of the portable campfire company LavaBox told BusinessDen he’d decided that day — nearly a year after the episode was filmed — not to sign the deal. “I did want it to work out, but it’s difficult to give up 12.5 percent of your company that you built … we’re not in dire straits on cash so it was really about her leadership and mentorship,” said Thurmond, 47. LavaBox was born three years ago when, joking with friends on a rafting trip during peak forest fire season, Thurmond got the idea to create a portable, safe campfire. He went home, and within a week created seven versions using a military-style ammo box.

 

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