Comment on Colbert takes issue with Gillette’s ‘woke’ ad about toxic masculinity

Colbert takes issue with Gillette’s ‘woke’ ad about toxic masculinity

Stephen Colbert took aim at both Gillette’s toxic masculinity ad that has gone viral and one of its right-leaning critics on Wednesday’s “The Late Show.” “There’s controversy in the world of advertising, folks,” the CBS host began. “Gillette is drawing fire for a #MeToo-themed commercial that challenges ‘toxic masculinity.’ Wow, that sounds … cutting edge.” The ad debuted last week and recasts the company’s “The Best a Man Can Get” slogan, urging the next generation of men to oppose harassing and mistreating women, stop bullying one another and shave off their “toxic masculinity.” The company’s ad drew both praise from women’s groups and a backlash from men.

 

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