Comment on Burberry adopts a monthly drop model with first capsule to be released Oct. 17

Burberry adopts a monthly drop model with first capsule to be released Oct. 17

Riccardo Tisci has a million retail tricks up his monogrammed sleeve, including a new sales strategy of monthly product drops that will sell exclusively through Burberry’s social media and mobile messaging apps. Taking a page out of streetwear’s book, Burberry will be launching monthly product...

 

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