Comment on ITV Chief Carolyn McCall Talks Direct to Consumer Plans, Endemol and Netflix Effect

ITV Chief Carolyn McCall Talks Direct to Consumer Plans, Endemol and Netflix Effect

CANNES — ITV is joining the growing list of traditional media heavyweights looking to move aggressively into the direct to consumer subscription TV arena. Carolyn McCall, ITV’s newly appointed CEO, made it clear that she sees the need for the U.K.’s largest commercial broadcaster to be a player in the streaming marketplace and to take […]

 

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