As people sour on sugar water, Coke needs other beverages to sell. The American soft drink maker is looking to expand its beverage offerings as people’s thirst for coffee continues unabated and people increasingly shun sugary drinks. Coke will pay £3.9 billion (about $5.1 billion) for Costa, which has 3,800 stores in 32 countries and is headquartered in the U.K., reports Bloomberg.
Comment on Coca-Cola is buying British coffee chain Costa for $5.1 billion
Michael Grothaus, Fast Company
Thu, 08/30/2018 - 11:30pm
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